ABOUT
ABOUT
Daniela Diletti
Daniela Diletti
This project featured Daniela Diletti, the founder of La Marchigiana, an Italian artisan shoe brand rooted in sustainability and local traditions. Through her work, Daniela champions the craftsmanship of her region, empowering local artisans and creating timeless, handmade footwear that blends elegance with ethical values.
This project featured Daniela Diletti, the founder of La Marchigiana, an Italian artisan shoe brand rooted in sustainability and local traditions. Through her work, Daniela champions the craftsmanship of her region, empowering local artisans and creating timeless, handmade footwear that blends elegance with ethical values.
ABOUT
Daniela Diletti
This project featured Daniela Diletti, the founder of La Marchigiana, an Italian artisan shoe brand rooted in sustainability and local traditions. Through her work, Daniela champions the craftsmanship of her region, empowering local artisans and creating timeless, handmade footwear that blends elegance with ethical values.
Creative Approach
Filmed in the heart of Le Marche, the brand film embraces a personal and authentic tone, highlighting the connection between craftsmanship and community. The visuals capture the intricate process of shoemaking—tools worn with use, hands carefully shaping material, and the quiet dedication of artisans at work. By focusing on Daniela’s passion and her bond with the artisans, the film avoids corporate gloss, instead offering an intimate look into the soul of La Marchigiana.
Filmed in the heart of Le Marche, the brand film embraces a personal and authentic tone, highlighting the connection between craftsmanship and community. The visuals capture the intricate process of shoemaking—tools worn with use, hands carefully shaping material, and the quiet dedication of artisans at work. By focusing on Daniela’s passion and her bond with the artisans, the film avoids corporate gloss, instead offering an intimate look into the soul of La Marchigiana.
Creative Approach
Filmed in the heart of Le Marche, the brand film embraces a personal and authentic tone, highlighting the connection between craftsmanship and community. The visuals capture the intricate process of shoemaking—tools worn with use, hands carefully shaping material, and the quiet dedication of artisans at work. By focusing on Daniela’s passion and her bond with the artisans, the film avoids corporate gloss, instead offering an intimate look into the soul of La Marchigiana.
The Impact
The film has become a powerful narrative for La Marchigiana, resonating deeply with audiences who value authenticity and sustainability. Shared across social platforms and the brand’s website, it not only showcases the beauty of the shoes but also tells the story of the people and traditions behind them, strengthening the emotional connection between La Marchigiana and its customers.
The film has become a powerful narrative for La Marchigiana, resonating deeply with audiences who value authenticity and sustainability. Shared across social platforms and the brand’s website, it not only showcases the beauty of the shoes but also tells the story of the people and traditions behind them, strengthening the emotional connection between La Marchigiana and its customers.
The Impact
The film has become a powerful narrative for La Marchigiana, resonating deeply with audiences who value authenticity and sustainability. Shared across social platforms and the brand’s website, it not only showcases the beauty of the shoes but also tells the story of the people and traditions behind them, strengthening the emotional connection between La Marchigiana and its customers.